When I set out to design my personal website, I wanted it to do more than simply showcase my work – I wanted it to represent who I am as a creative professional. My goal was to build a cohesive and recognisable identity that blends digital marketing expertise, journalistic storytelling, and modern design. This post outlines the brand strategy, visual identity, and stylistic…
On December 1st, I’ll be stepping into a brand-new chapter of my career — one that feels both surreal and incredibly special. I’m proud to share that I’ll be joining Warners Group Publications plc as their new Email Content Editor. This isn’t just a job update. It’s a moment in my life that carries weight, emotion and meaning…
As a digital marketer and content creator, I see Google Search Console (GSC) as one of the most valuable – and often underused – SEO tools available. It goes beyond simple analytics to provide deep insight into how Google crawls, indexes, and interprets your website. In this post, I’ll break down how I use GSC to analyse performance, fix…
Creating a portfolio that not only looks great but performs well in search engines was one of my main goals when designing my website. As an aspiring digital marketing professional with a background in journalism, I wanted my site to showcase both my creative storytelling and my technical SEO skills. From meta descriptions and keyword strategies to…
